Manufacturer Product Listings
Help Energy Professionals use your company’s products in the energy models they create. Product Listings provide Raters one-click access to key performance data on your specific models to make it easier and more accurate for them to include your models. Data on Product Listing usage helps you understand when, where and why your products are being modeled in homes.
What are Product Listings?
Product Listings put your products directly in front of the people who matter most—at the exact moment they’re making decisions. Manufacturers submit product performance data to Ekotrope, and we make those specific models selectable within our industry-leading RATER platform. This gives thousands of users instant access to the energy performance details they need—right when they need them. Ekotrope’s RATER platform is used to model over 400,000 homes per year. That means your product data is being seen—and used—by a huge portion of the residential new construction market.
Product Listings make Raters’ lives easier. They reduce manual data entry, save time, and improve consistency as Raters model home designs. Your listed products are visible to every HERS Rater and builder using RATER—giving your brand continuous visibility within the tools professionals rely on daily.
When builders and raters are making tradeoff decisions for energy code compliance, 45L tax credits, utility programs, and more, your products will be right there in the mix. And with flexible plans, you can feature as many models as you’d like—tailoring your presence to match your strategy.
Why List Products with Ekotrope?
Energy Raters play a crucial role in product selection. They often quarterback the tradeoff decisions, helping builders achieve important goals—whether that’s maximizing energy efficiency incentives, improving comfort and quality, or staying on budget.
But Raters face a consistent challenge: finding accurate, complete product specs for specific types and models. There’s no single source for the data they need. Key energy-related details are often spread across multiple sites, requiring time-consuming research that opens the door to errors and missed opportunities. Product Listings solve this problem by bringing the right data together in one place—making it easy to find, easy to trust, and easy to use.
Each Product Listing includes a “Learn More” page where you can tell your product’s story—from high efficiency and extended warranties to total cost of ownership and special features. It’s your opportunity to highlight what makes your product stand out, and help Raters make more informed, confident recommendations.
The Product Listings program offers actionable insights about your market. Quarterly reports show geographic trends on when, where and how your products are used in energy models—with trends down to the zip-code level. Plus, cross-tabbed analytics with key efficiency programs and performance metrics help you track engagement, spot patterns, and refine your strategy.
If it’s easy for Raters to find and understand your product, it’s easier for them to choose it.
Features and Benefits
Help Raters Model your Products
Product Listings make it easier for Raters to make house models with your products. Raters will see your Product Listings at the moment they are modelling homes and considering options.
Drive Awareness of Product Benefits
Learn More pages offer opportunities to engage with Energy Raters and educate them on the unique value propositions of your products.
Gain Market Insight
Usage data provides new insights on when, where and why your products are being modeled to elucidate industry trends, market share and Product Market Fit at scale across the country.